Nick Cave says it better than most:

“You’ve got to just keep on pushing, keep on pushing, push the sky away”.

Through the many wins, creative highs, occasional lows, and the downright weird, this year reminded us that the world is at times a mad, bad yet fascinating place that keeps us moving, keeps us pushing.

But then he also said ‘With my hairdryer and my beauty case, I am a mad monkman’, so who the hell knows what he’s on about.

Working harder, learning more, hosting young creatives in our new space, hopefully inspiring a few - and of course creating hunners of things we’re proud of, we’ve crafted, launched, told stories, celebrated, and occasionally winged it. We’ve seen brilliant projects come to life and met people who remind us why we do what we do. The work has been hard, but worth every late night and coffee refill.

To our incredible, growing team, loyal clients, and myriad of collaborators—you’ve made 2024 another year to remember. Thank you for your trust, your ideas, and your time.

So here’s to 2025: new ideas, new challenges, and maybe, just maybe, a few quieter days to sit back and enjoy it. Can the global madness stop for a little while please…

Happy New Year from all of us at FortyTwo.

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